{"id":9544,"date":"2020-03-30T10:40:26","date_gmt":"2020-03-30T08:40:26","guid":{"rendered":"https:\/\/cashlogy.com\/?p=9544"},"modified":"2020-05-05T10:33:53","modified_gmt":"2020-05-05T08:33:53","slug":"digitalizacion-negocio-mas-importante-que-nunca","status":"publish","type":"post","link":"https:\/\/cashlogy.com\/es\/digitalizacion-negocio-mas-importante-que-nunca\/","title":{"rendered":"La digitalizaci\u00f3n de tu negocio es m\u00e1s importante que nunca"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Los lectores de este blog sab\u00edan la importancia que le damos a la <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">digitalizaci\u00f3n de los peque\u00f1os negocios<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , constantemente hablamos de los beneficios que implican para los aut\u00f3nomos y las empresas familiares y hoy, como ya te habr\u00e1s imaginado, volvemos a hacer hincapi\u00e9 en esta parte tan importante para el comerciante espa\u00f1ol.<\/span><\/span><!--more--><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Actualmente, a trav\u00e9s del Instituto Nacional de Cr\u00e9dito (ICO), los peque\u00f1os negocios pueden acceder a una <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">l\u00ednea de financiaci\u00f3n para comprar equipos y equipos electr\u00f3nicos<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> que permiten continuar su actividad durante las restricciones impuestas por el COVID-19.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Los datos oficiales del Gobierno nos dicen que <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">alrededor de 150,000 comercios ya han tenido que acogerse a un ERTE<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> (Reducci\u00f3n Temporal de Empleo) para poder reducir sus gastos durante el d\u00eda de actividad. <\/span><span style=\"vertical-align: inherit;\">Pero \u00bfpor qu\u00e9 no le damos la vuelta a la situaci\u00f3n y aprovechamos este momento \u201csin trabajo\u201d para invertir en nuestro propio negocio?<\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">La mayor\u00eda de las empresas retrasa la digitalizaci\u00f3n de sus servicios porque no quieren parar su actividad<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , as\u00ed que ahora que la actividad es generalizada puede ser el mejor momento para hacer los cambios necesarios para que tu tienda incorpore la tecnolog\u00eda necesaria para seguir siendo competitiva a medio y largo plazo.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Digitalizar un negocio implica que la gesti\u00f3n del mismo es m\u00e1s sencilla, el control de existencias es m\u00e1s preciso, se pueden <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">ofrecer productos y servicios a millones de clientes potenciales a trav\u00e9s de internet<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , o simplemente se pueden usar las herramientas adecuadas para estrechar nuestra relaci\u00f3n con los clientes de siempre.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">La alerta sanitaria est\u00e1 afectando con eficacia al 100% de los negocios espa\u00f1oles en mayor o menor medida, pero en nuestra mano est\u00e1 intentando reducir el impacto negativo del COVID-19 con una modernizaci\u00f3n de nuestro negocio.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230;<\/p>\n","protected":false},"author":17,"featured_media":9545,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[151,8],"tags":[],"class_list":["post-9544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cashlogycontigo","category-pequeno-comercio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - 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