{"id":9112,"date":"2019-10-11T09:08:11","date_gmt":"2019-10-11T07:08:11","guid":{"rendered":"https:\/\/cashlogy.com\/?p=9112"},"modified":"2019-10-11T09:08:59","modified_gmt":"2019-10-11T07:08:59","slug":"consejos-gestion-pequeno-negocio-i","status":"publish","type":"post","link":"https:\/\/cashlogy.com\/es\/consejos-gestion-pequeno-negocio-i\/","title":{"rendered":"10 consejos para la gesti\u00f3n de un peque\u00f1o negocio (I)"},"content":{"rendered":"<p>Algunos <strong>negocios<\/strong> que llevan funcionando bastantes a\u00f1os siguen usando el mismo sistema de siempre debido a la m\u00e1xima de \u201csi algo funciona para qu\u00e9 cambiarlo\u201d.<!--more--> Pero siguiendo esta misma regla, empresas multimillonarias que ocupaban una posici\u00f3n dominante como Nokia, Motorola, Sony, Blockbuster, Kodak o Tuenti han perdido su relevancia, llegando muchas incluso a desaparecer por completo.<\/p>\n<p>Todas estas empresas disfrutaron de la comodidad de ser #1 durante muchos a\u00f1os, una comodidad que les hizo descuidarse y no saber <strong>adaptarse a los cambios de mercado<\/strong>. Nokia vend\u00eda m\u00e1s de 1 mill\u00f3n de dispositivos al d\u00eda con un software obsoleto, \u00bfno podr\u00edan haber invertido m\u00e1s dinero en I+D+i para anticiparse al iPhone de Apple? O Blockbuster, con miles de tiendas alrededor del globo, que no supo seguir los pasos de Netflix y se qued\u00f3 estancado hasta desaparecer.<\/p>\n<p>La historia nos muestra que la <strong>gesti\u00f3n de un negocio<\/strong> debe ser din\u00e1mica, tiene que adaptarse a la situaci\u00f3n y al contexto social, pol\u00edtico y econ\u00f3mico que vivimos para as\u00ed, al mismo tiempo, tener la capacidad de adaptarse a futuros cambios.<\/p>\n<p>En el art\u00edculo de hoy queremos ense\u00f1arte <strong>10 consejos para gestionar mejor tu negocio<\/strong>, \u00bftienes preparada la libreta y el boli para apuntarlos?<\/p>\n<p>1. <strong>Haz un estudio SWOT<\/strong>: El primer paso para tener una idea precisa del estado de nuestro negocio y su lugar en nuestra comunidad es realidad un estudio de mercado y un an\u00e1lisis SWOT. Se trata de conocer nuestras fortalezas, nuestras debilidades, las amenazas que hay a corto o largo plazo (ejemplo: una nueva apertura de un negocio competidor cerca o nuevos impuestos).<\/p>\n<p>2.<strong> Mejora la gesti\u00f3n financiera<\/strong>: Haz un an\u00e1lisis preciso del estado de tus cuentas. Organiza tus deudas y tus activos, clasifica tus gastos fijos y los variables, establece un plan de acci\u00f3n y apunta al detalle cada movimiento.<\/p>\n<p>3. <strong>Cuida a tus empleados<\/strong>: Otro de los pasos que debemos dar si queremos proteger nuestro negocio a largo plazo es conseguir que haya un buen ambiente entre los trabajadores.<\/p>\n<p>Si te parece \u00fatil este tema estate atento porque dentro de muy poco publicaremos la segunda parte con muchas m\u00e1s <strong>claves para la gesti\u00f3n de un negocio<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230;<\/p>\n","protected":false},"author":17,"featured_media":9113,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-9112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pequeno-comercio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - 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