{"id":9007,"date":"2019-08-26T12:01:32","date_gmt":"2019-08-26T10:01:32","guid":{"rendered":"https:\/\/cashlogy.com\/?p=9007"},"modified":"2019-08-26T12:01:32","modified_gmt":"2019-08-26T10:01:32","slug":"consejos-superar-desequilibrio-demografico-parte-i","status":"publish","type":"post","link":"https:\/\/cashlogy.com\/es\/consejos-superar-desequilibrio-demografico-parte-i\/","title":{"rendered":"7 consejos para superar el desequilibrio demogr\u00e1fico (I)"},"content":{"rendered":"<p>La sociedad moderna est\u00e1 viviendo una tendencia que se est\u00e1 acelerando cada vez m\u00e1s: <strong>el desequilibrio demogr\u00e1fico de la pir\u00e1mide poblacional<\/strong>.<!--more--> Tenemos ciudades que no dejan de crecer y donde los ciudadanos encuentran cada vez m\u00e1s dificultades para vivir por el aumento de los precios, la p\u00e9rdida de calidad de vida o la competencia laboral, mientras que hay cada vez m\u00e1s localidades que se est\u00e1n quedando despobladas.<\/p>\n<p>El <strong>desequilibrio demogr\u00e1fico es uno de los factores que m\u00e1s da\u00f1o hacen a un negocio<\/strong>, no solo por los desajustes en el volumen de los clientes que regularmente acuden a tu comercio, sino por otra serie de cuestiones relacionadas que tienen un impacto negativo a medio y largo plazo.<\/p>\n<p>Para <strong>superar con \u00e9xito el desequilibrio demogr\u00e1fico<\/strong> te proponemos una serie de medidas que te ayudar\u00e1n a cambiar la direcci\u00f3n de tu negocio para navegar con el viento a favor:<\/p>\n<p>1. <strong>Estudia las previsiones oficiales<\/strong>: Olv\u00eddate de la percepci\u00f3n personal y acude a las estad\u00edsticas oficiales del Gobierno y de organismos competentes. En Espa\u00f1a se prev\u00e9 que 10 Comunidades Aut\u00f3nomas perder\u00e1n m\u00e1s de 1 mill\u00f3n de habitantes durante la pr\u00f3xima d\u00e9cada y 4 m\u00e1s en las 3 siguientes. Averigua cuanto antes la tendencia de tu ciudad.<\/p>\n<p>2. <strong>Analiza la competencia<\/strong>: \u00bfQu\u00e9 est\u00e1n haciendo los negocios de tu sector que m\u00e1s \u00e9xito tienen? Haz un peque\u00f1o estudio y f\u00edjate en el modelo de negocio de los comercios similares al tuyo, no solo encontrar\u00e1s buenas ideas sino que podr\u00e1s identificar posibles carencias que tienes actualmente.<\/p>\n<p>3. <strong>Piensa en el cambio generacional<\/strong>: El desequilibrio demogr\u00e1fico no solo afecta porque las ciudades pierden poblaci\u00f3n, sino que las nuevas generaciones tienen h\u00e1bitos de consumo diferentes a los de sus padres y abuelos, lo que provoca que no acudan a los mismos comercios. \u00bfQui\u00e9nes son tus clientes? \u00bfIncluyes productos y servicios para atraer a los grupos de consumo m\u00e1s j\u00f3venes?<\/p>\n<p>\u00bfTe han gustado estos consejos? Si quieres m\u00e1s ideas estate muy atento a nuestro blog porque seguiremos d\u00e1ndote m\u00e1s <strong>ideas para mejorar tu negocio<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230;<\/p>\n","protected":false},"author":17,"featured_media":9008,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-9007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pequeno-comercio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 consejos para superar el desequilibrio demogr\u00e1fico (I) - Cashlogy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cashlogy.com\/es\/consejos-superar-desequilibrio-demografico-parte-i\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 consejos para superar el desequilibrio demogr\u00e1fico (I) - 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