{"id":8878,"date":"2019-06-24T13:19:36","date_gmt":"2019-06-24T11:19:36","guid":{"rendered":"https:\/\/cashlogy.com\/?p=8878"},"modified":"2020-05-05T12:37:49","modified_gmt":"2020-05-05T10:37:49","slug":"revolucion-digital-adaptacion-parte-2","status":"publish","type":"post","link":"https:\/\/cashlogy.com\/es\/revolucion-digital-adaptacion-parte-2\/","title":{"rendered":"Revoluci\u00f3n digital: La adaptaci\u00f3n constante es la nueva norma (Parte 2)"},"content":{"rendered":"<p>La<strong> era digital<\/strong> ha impactado de lleno el mundo del comercio. Internet, las ventas online, interactuar con los clientes a trav\u00e9s de las redes sociales, la migraci\u00f3n de la publicidad a canales digitales y la inteligencia artificial han transformado por completo la <strong>experiencia de comprar<\/strong>, tanto para los clientes como para las propias tiendas.<!--more--><\/p>\n<p>\u00bfSabr\u00edas identificar algunos de los<strong> factores que est\u00e1n cambiando los patrones de consumo<\/strong> de la sociedad? Nosotros te damos varias pistas:<\/p>\n<p><strong>&#8211; Inteligencia Artificial (IA)<\/strong>: La IA se considera el siguiente gran paso de la humanidad, al igual que en su momento lo fue el descubrimiento del fuego, la rueda o la agricultura. La<strong> aplicaci\u00f3n de la inteligencia artificial a un negocio<\/strong> puede transformar por completo tus n\u00fameros, mejorando tus ingresos, reduciendo los gastos superfluos y ayud\u00e1ndote a anticipar eventos inesperados.<\/p>\n<p><strong>&#8211; Back up<\/strong>: La tecnolog\u00eda est\u00e1 ayud\u00e1ndonos a mejorar muchos aspectos de nuestro negocio pero, al mismo tiempo, requiere que tomemos precauciones que antes no hac\u00edan falta. Tener un sistema anal\u00f3gico a mano por si falla lo digital es imprescindible si no queremos pausar nuestra actividad en un momento en el que se va la luz, falla un ordenador o se cae la conexi\u00f3n a internet. No olvides que <strong>debes tener un back up en la nube<\/strong> y, si es posible, otro en un HDD f\u00edsico.<\/p>\n<p><strong>&#8211; Potencia el aprendizaje<\/strong>: Uno de los cambios m\u00e1s grandes a los que nos tenemos que acostumbrar es que durante la era digital nunca dejamos de aprender. Si la generaci\u00f3n de nuestros padres y nuestros abuelos sol\u00edan jubilarse dentro de una misma empresa, ahora es com\u00fan cambiar varias veces de trabajo a lo largo de nuestra vida laboral y el reciclaje profesional. E incluso dentro de una misma profesi\u00f3n siempre surgen nuevas cosas por aprender (software, herramientas, pluggins, etc).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230;<\/p>\n","protected":false},"author":17,"featured_media":8879,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8,16],"tags":[],"class_list":["post-8878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pequeno-comercio","category-tecnologia"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Revoluci\u00f3n digital: La adaptaci\u00f3n constante es la nueva norma (Parte 2) - Cashlogy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cashlogy.com\/es\/revolucion-digital-adaptacion-parte-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Revoluci\u00f3n digital: La adaptaci\u00f3n constante es la nueva norma (Parte 2) - 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