{"id":8821,"date":"2019-06-12T13:57:55","date_gmt":"2019-06-12T11:57:55","guid":{"rendered":"https:\/\/cashlogy.com\/?p=8821"},"modified":"2019-06-12T13:57:55","modified_gmt":"2019-06-12T11:57:55","slug":"criterios-ambientales-sociales-afectan-negocio","status":"publish","type":"post","link":"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/","title":{"rendered":"Qu\u00e9 son los criterios ambientales y sociales y c\u00f3mo afectan a tu negocio"},"content":{"rendered":"

A pesar de que la sociedad se est\u00e1 volviendo individualista para algunas cuestiones, cuando se trata del medio ambiente y de la responsabilidad social<\/strong> estamos viendo esfuerzos notables tanto a nivel personal, institucional como del sector privado.<\/p>\n

Para las empresas, la inversi\u00f3n social<\/strong> ya no es un elemento que est\u00e9 de moda, sino que se ha integrado en la filosof\u00eda de cada negocio<\/strong> y forma una parte esencial del alma de cada peque\u00f1o comercio o gran empresa.<\/p>\n

Seg\u00fan el \u00edndice de las Naciones Unidas, en los \u00faltimos 5 a\u00f1os la inversi\u00f3n en responsabilidad social se ha multiplicado por 6<\/strong>. Una cifra que sorprende y que deja en evidencia la importancia que tiene para los peque\u00f1os negocios seguir la estela de las grandes empresas por los buenos resultados que est\u00e1n obteniendo.<\/p>\n

Uno de los conceptos que tenemos que absorber es que los criterios medioambientales y sociales son beneficiosos para todo el mundo<\/strong>, ya sea un negocio peque\u00f1o o una corporaci\u00f3n millonaria. El p\u00fablico es cada vez m\u00e1s exigente y analiza incluso las cadenas de suministro<\/strong>, organiz\u00e1ndose para apoyar o hacer boicott masivo a una empresa si no comparte sus valores.<\/p>\n

En plena era tecnol\u00f3gica y con las redes sociales cambiando las reglas del juego continuamente, no solo hemos visto revoluciones pol\u00edticas, sino que a diario hay grupos de personas que se unen para presionar a gobiernos y empresas para que cambien su forma de trabajar.<\/p>\n

Un buen ejemplo es la situaci\u00f3n de Espa\u00f1a, que ha visto como en menos de 10 a\u00f1os los fondos de responsabilidad social y medioambiental se han multiplicado para pasar de 35.000 a m\u00e1s de 200.000 millones de euros<\/strong>.<\/p>\n

Si quieres que tu negocio disfrute de buena salud, es clave que analices el funcionamiento de tu d\u00eda a d\u00eda y veas qu\u00e9 puedes hacer para luchar contra el cambio clim\u00e1tico y ayudes al desarrollo sostenible.<\/p>\n","protected":false},"excerpt":{"rendered":"

…<\/p>\n","protected":false},"author":17,"featured_media":8822,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-8821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pequeno-comercio"],"acf":[],"yoast_head":"\nQu\u00e9 son los criterios ambientales y sociales y c\u00f3mo afectan a tu negocio - Cashlogy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu\u00e9 son los criterios ambientales y sociales y c\u00f3mo afectan a tu negocio - Cashlogy\" \/>\n<meta property=\"og:description\" content=\"...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/\" \/>\n<meta property=\"og:site_name\" content=\"Cashlogy\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-12T11:57:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cashlogy.com\/wp-content\/uploads\/2019\/06\/CRITERIOS-AMBIENTALES-SOCIALES-NEGOCIO.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"306\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marketing\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/\"},\"author\":{\"name\":\"Marketing\",\"@id\":\"https:\/\/cashlogy.com\/#\/schema\/person\/bc2add5402433a3d79f9275dcd4205e6\"},\"headline\":\"Qu\u00e9 son los criterios ambientales y sociales y c\u00f3mo afectan a tu negocio\",\"datePublished\":\"2019-06-12T11:57:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/\"},\"wordCount\":339,\"image\":{\"@id\":\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cashlogy.com\/wp-content\/uploads\/2019\/06\/CRITERIOS-AMBIENTALES-SOCIALES-NEGOCIO.jpg\",\"articleSection\":[\"Peque\u00f1o comercio\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/\",\"url\":\"https:\/\/cashlogy.com\/es\/criterios-ambientales-sociales-afectan-negocio\/\",\"name\":\"Qu\u00e9 son los criterios ambientales y sociales y c\u00f3mo afectan a tu negocio - 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