{"id":1633,"date":"2017-03-08T16:27:14","date_gmt":"2017-03-08T15:27:14","guid":{"rendered":"https:\/\/cashlogy.com\/?p=1633\/"},"modified":"2017-03-08T16:27:14","modified_gmt":"2017-03-08T15:27:14","slug":"ganar-mas-gastar-menos-parte-2","status":"publish","type":"post","link":"https:\/\/cashlogy.com\/es\/ganar-mas-gastar-menos-parte-2\/","title":{"rendered":"Ganar m\u00e1s, gastar menos (Parte 2)"},"content":{"rendered":"<p>La semana pasada ya os hablamos sobre algunos <a href=\"https:\/\/cashlogy.com\/ganar-mas-gastar-menos-parte-uno\/\">consejos para reducir el nivel de gastos<\/a> fijos y superfluos de nuestro negocio: desde reducir la financiaci\u00f3n bancaria hasta la realizaci\u00f3n de un an\u00e1lisis detallado sobre el margen de beneficio de cada operaci\u00f3n comercial.<!--more--><\/p>\n<p>Hoy nos toca centrarnos en la parte m\u00e1s positiva de un comercio: <b>t\u00e9cnicas para mejorar la gesti\u00f3n y ganar m\u00e1s dinero<\/b>.<\/p>\n<p>4 consejos para <b>ganar m\u00e1s dinero en nuestro negocio<\/b>:<\/p>\n<p><b>1. Ed\u00facate a ti mismo: <\/b>Para tener un negocio no hace falta ir a la universidad, muchas personas dirigen un negocio familiar con mucho \u00e9xito.<\/p>\n<p>Sin embargo, con una competencia que aprieta, la globalizaci\u00f3n, y los cambios en las tasas impositivas, si invertimos un poco de tiempo en adquirir un nivel b\u00e1sico-medio de finanzas y gesti\u00f3n empresarial, podremos elaborar <b>estrategias comerciales para ganar m\u00e1s<\/b>.<\/p>\n<p><b>2. Crea relaciones comerciales: <\/b>Una de las reglas de oro de cualquier empresario, por peque\u00f1o que sea, es que invierta tiempo en <b>crear una red de contactos<\/b> dentro de su sector.<\/p>\n<p>Si tenemos contactos que nos ayuden, tanto a nivel financiero como log\u00edstico, nos pondremos delante de la mayor\u00eda de nuestra competencia.<\/p>\n<p><b>3. Aprende a vender: <\/b>Aqu\u00ed entra el marketing y la psicolog\u00eda pura y dura. <b>Conocer los tipos de clientes que tienes<\/b>, su forma de pensar, analizar c\u00f3mo reaccionan a diferentes precios o promociones, son datos con un valor incalculable.<\/p>\n<p>El \u201cbig data\u201d y <b>analizar el comportamiento de los usuarios<\/b> es lo que est\u00e1 generando m\u00e1s dinero ahora mismo dentro de las empresas tecnol\u00f3gicas ahora mismo.<\/p>\n<p><b>4. Busca la rentabilidad a largo plazo: <\/b>Este es un punto dif\u00edcil, porque muchas veces implica sacrificar ingresos a corto plazo; pero si queremos asegurarnos de que nuestro comercio tiene una buena salud, deberemos invertir en medidas que nos ayuden a ganar m\u00e1s y a gastar menos.<\/p>\n<p>Un claro ejemplo de ello es el uso de <b>Cashlogy<\/b>, un sistema de cobro autom\u00e1tico que <b>entrega la vuelta exacta y detecta billetes falsos<\/b>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230;<\/p>\n","protected":false},"author":15,"featured_media":1634,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pequeno-comercio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ganar m\u00e1s, gastar menos (Parte 2) - Cashlogy<\/title>\n<meta name=\"description\" content=\"Consejos para ganar m\u00e1s dinero y aumentar los ingresos de tu negocio. 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